Branded Social

Using social media to connect with creatives has be an essential element to my development within this module. Allowing me to connect with Ollie Olanipekun someone I aimed to connect with from the start. 

PPP presentation

Sunday Evaluation

Evaluation 

Working at Sunday for two weeks was a good Idea of what it’s like to work in London, I didn’t enjoy it as much as I had hoped. I was working on the social for Hammerson, I found this work to be completely unrewarded, it felt useless and unneeded. It was beneficial because it made me realise what to stay away from when applying for a job. I still did learn a lot about how big agency’s run and everyone was very friendly to me, talks with the editors and art directors for me was most interesting. Shadowing the art director was the highlight of the time I was there. Overall a valuable experience which I am pleased I did.

D&AD Evaluation

Evaluation 

Working at D&AD was a great way to meet new people, this gave me the opportunity to network and discuss Industry, work, personal interests with likeminded creatives who I would otherwise have never met. The great thing about social media is I can follow what each of them is doing and reach out if I ever need to. It also gave me access to speakers at the festival for free which in beneficial to my actually practice as I’m learning new ways of thinking or new perspectives on a topic. One thing that I didn’t like so much was they spoke a lot about recycling but had a serious lack of recycling bins. Other than that it would a really great experience and I would totally do it again.

End of Module Evaluation

This module was great for my confidence, at the beginning of the year I felt no confidence in approaching professionals but as we were pushed to do so and realise that most people are generally quite friendly. This made it easily the next time and then the next and the next. Emails would often take me weeks to write because of redrafting whereas now I can do quickly and efficiently 

Personally, branding has been something I avoided because I felt it was not necessary until I went to D&AD and was asked multiple times for a business card which completely shifted my view. I really enjoyed branding myself I tried to keep the process fast and fun with my own personal traits informing the direction. 

Placements were a big part of my learning this year and they were very helpful for gaining some professional confidence. I will continue to approach professionals and studios in the hope of creating links and finding opportunities. My next step is to go to Offf festival in Barcelona to do some more work while I'm there I will aim to visit some studios also. 

My plans for summer are to first relax and regather my thoughts, I have a month internship sometime later this year and I would like to embark on my own research project also at some point. Hopefully allowing me to cycle around the UK and visit studios. And I will for sure brew my next beer! 

Overall I have really enjoyed this module and within the three years it has become second nature for me to keep up to scratch with whats happening in all parts of the creative industry, I love going to talks and hearing about what the next big thing will be, this is something I will carry with me. 

Personal Branding Final + Concept

 Branding content is all based on my logo and the colour yellow. The typeface used was nimbus as this is an extensive typeface with a number of sizes and styles. I used the Nimbus extra Black for the logo as its very pronounced with an interesting N form. The name Jono can be used across content as a friendly shortening of my name because Jono is what my friends call me. The smiling face is a representation of me and my personal traits, as im quite a smiley person. Layouts for Invoice and cv were simple 6 by 8 grids. Shot on black to create a nice contrast and contemporary feel. I have then applied this branding throughout. 

Offf Barcelona

When I signed up for D&AD I also applied for offf Barcelona, They got back to me the other day so I decided I will go for a short break to Barcelona and do this conference. I booked flights just now and I have set up a couch surfing account to try and find some accommodation.